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What would occur if a gear firm upended the normal mannequin of high-end, slickly produced ski movies and as a substitute discovered a method to incentivize scrappy unbiased creators and filmmakers all throughout North America?
We’re about to search out out, as a result of that’s precisely what ski and snowboard attire firm TREW has accomplished with its TREW to You neighborhood movie venture. The model spent the majority of the 2022/2023 season selecting 10 groups from tons of of purposes, after which assigning these groups a process: Make a 3- to 5-minute movie “showcasing their neighborhood, their native stomping grounds and what staying “trew” means to them,” in line with a TREW press launch.
Every staff had 6 weeks, $1,000, and a few TREW attire to assist make its movie. And now, audiences throughout North America can see the outcomes. TREW edited all 10 movies right into a feature-length viewing expertise and plans to tour the present in out of doors playgrounds everywhere in the U.S. and Canada.
Audiences at each screening can have the possibility to vote on their favourite, as will homebound audiences as soon as the movie is launched for digital screening (after touring wraps up in November).
When voting closes, the staff with essentially the most love will get a $10,000 money prize. That form of dough will purchase plenty of movie tools. Or gear. Or no matter!
Peep the deets beneath for dates and cities, after which head to the TREW venture web site for signup information and extra particulars.
TREW Movie Tour Screenings
- 9/21: Salt Lake Metropolis, UT
- 9/22: Denver, CO
- 10/04: Seattle, WA
- 10/05: Hood River, OR
- 10/06: Portland, OR
- 10/17: Anchorage, AK
- 10/24: Bend, OR
- 11/03: Lake Placid, NY
- 11/19: Revelstoke, BC, Canada
- 11/21: Vancouver, BC, Canada
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