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Knowland, the world’s main supplier of data-as-a-service insights on conferences and occasions for hospitality, introduced as we speak the Knowland Certification Program. This system contains three certification credentials to assist resort gross sales professionals degree up their ability units, elevate their skilled profile, and show proficiency with administration. Knowland customers can enroll within the certification course at https://academy.knowland.com.
As with {many professional} roles, the certification course of is a tried-and-true technique of guaranteeing competency, and certainly, software program certification has been a regular within the expertise area for years. The proliferation of data-driven options within the hospitality trade requires administration at each the enterprise and property ranges to hunt out professionals who can show their understanding of making use of knowledge to their workflows.
- Offers verifiable capabilities for gross sales professionals – As hoteliers flip to software program options to extend effectivity, certification programs are needed and demanding to making sure workers are snug and able to absolutely leveraging the funding. Gross sales professionals who come to the desk with verifiable expertise can advance their careers by documenting their abilities and effectively speaking that worth to present or potential employers.
- Pilot program accomplished with progressive resort administration firm – Knowland partnered with a nationally acknowledged operator of resorts and resorts with over 120 properties in the US and Canada. It is without doubt one of the few elite administration firms accepted to function upper-upscale and luxurious resorts underneath the model households of Marriott, Hilton, and Hyatt. As a part of its business technique and to make sure its gross sales workers took full benefit of the Knowland platform, it partnered with Knowland to pilot and implement the certification course of.
- Certification ranges – Certification ranges have been designed to assist gross sales professionals show their information and ship even higher outcomes. This system presents three ranges of credentials, together with Licensed Knowland Gross sales Chief Skilled (CKSLP), Licensed Knowland Energy Consumer Skilled (CKPU), and Licensed Knowland Income Chief Skilled (CKRLP, coming in 2024.)
Jessica Carey, VP buyer operations, Knowland, stated: “Immediately’s data-driven options require hoteliers and software program firms to work collectively to make sure software program investments are getting used to their fullest potential. Knowland is an important gross sales ability and vital experience for as we speak’s gross sales groups; due to this fact, having a certification program advances our efforts to show that gross sales groups are snug and educated in all points of the platform and may show that information.”
ABOUT KNOWLAND
Knowland is the world’s main supplier of data-as-a-service insights on conferences and occasions for hospitality. With the trade’s largest historic database of actualized occasions, 1000’s of consumers belief Knowland to promote group smarter and maximize their income. Knowland operates globally and is headquartered simply exterior Washington, DC. To be taught extra about our options, go to www.knowland.com or comply with us on X (previously Twitter) @knowlandgroup.
Kim Dearborn
+1 909 455 4316
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