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Port- Louis — The Mauritius Tourism Promotion Authority’s (MTPA) Director Mr Arvind Bundhun led a delegation comprising 24 operators from Mauritius to conduct a 3 cities street present in Mumbai, Chennai and Ahmedabad.
The primary occasion kickstarted on Monday 21 August amidst a plethora of the important thing journey commerce and media in Mumbai on the 4 Seasons adopted by two extra occasions at Chennai and Ahmedabad on the 24 and 26 August respectively.
With elevated connectivity between the 2 international locations, this roadshow was an vital platform for our native stakeholders to satisfy, bond and conduct enterprise with the Indian journey commerce. We’re additional directing our technique by progressive commerce, advertising and marketing and digital campaigns which is able to give Indian vacationers the true essence of the vacation spot. Mauritius is a year-round vacation spot, and we invite you to really feel our island vitality. This roadshow is predicted to propel Mauritius’ presence within the Indian market as a vacation spot for all segments: {couples}, households in addition to MICE and weddings.
Elaborating on plans for the Indian market, Mr. Arvind Bundhun, Director, of Mauritius Tourism Promotion Authority stated, “I’m glad to report that Mauritius’ tourism business has recovered fairly effectively. The Authorities established a purpose of 1 million vacationers arriving in 2022, and we achieved that purpose. In 2023, we purpose to achieve our pre-pandemic numbers of 1.4 million. Mumbai and different Indian cities at the moment are simpler to achieve than ever because of nice airlift offered by each Air Mauritius and Vistara. Moreover, we simply appointed Mumbai- and Delhi-based All recognized Entrepreneurs (AKM) to make it possible for our B2B, B2C, and digital operations are continued all year long.
Future objectives will name for “everlasting bonds” between the 2 events, and we’ll be certain Mauritius lives as much as Indian vacationers’ expectations of a high-end trip spot.” The Chennai roadshow was graced by the Presence of H.E. Mr Haymandoyal Dillum, Excessive Commissioner of the Republic of Mauritius to the Republic of India. He Said, “We’re fairly looking forward to the long run and see India as a possible marketplace for Mauritius. We wish to promote the vacation spot in all of its facets. Moreover, we wish to be very seen on social media, which is shortly gaining footing as a channel for influencing customers.”
Mr Sunil Mathapati, Nation Supervisor, MTPA India added, “We’re delighted to execute the three-city roadshow with MTPA, and our companions from Mauritius have added immense help for the occasion. Over 400 Indian B2B companions attended the roadshow throughout the three cities. This roadshow marks not only a celebration of a wonderful vacation spot, but additionally a celebration of human resilience throughout the pandemic and its swift emergence of restoration positioning itself as a vacation spot for all seasons and traveller segments.”
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